{"id":3637,"date":"2019-10-29T09:31:15","date_gmt":"2019-10-29T14:31:15","guid":{"rendered":"https:\/\/www.kraftgrp.com\/?p=3392"},"modified":"2019-11-28T09:51:45","modified_gmt":"2019-11-28T14:51:45","slug":"digital-marketing","status":"publish","type":"post","link":"https:\/\/www.kraftgrp.com\/digital-marketing\/","title":{"rendered":"Can Yext And Visual Visitor Revolutionize Your Digital Marketing?"},"content":{"rendered":"

New services like Yext and Visual Visitor have a lot to offer those that want to break into digital marketing. Do you know how to harness these services and boost your business’ presence online? <\/h2>\n

It can be difficult for small and medium-sized businesses to maintain a visible and relevant profile. Marketing costs can often eat through your budget without achieving any real results, and traditional publicity methods are becoming less and less effective.<\/p>\n

That\u2019s why digital marketing is becoming more and more popular. From affiliate links to SEO, keyword optimization to lead generation, digital marketing has never been bigger.<\/p>\n

After all, paying for a billboard isn\u2019t going to do much for you when 82% of smartphone shoppers<\/strong><\/a> are using \u201cnear me\u201d searches to make their next purchase.<\/p>\n

You have to get in the game \u2013 but managing your digital marketing independently is a gargantuan task. In order to develop your SEO, manage your brand, optimize your social media presence and more, you\u2019d need an entire team working around the clock.<\/p>\n

Isn\u2019t there a better way?<\/p>\n

How Can You Break Into Digital Marketing?<\/h3>\n

A simple way to kickstart your digital marketing efforts is to select a few key services that will help automate tasks and minimize the workload on your end. With the right tools, you can maximize the return you get on a small investment of time and money.<\/p>\n

Where should you start? Consider Yext<\/strong><\/a> and Visual Visitor<\/strong><\/a>.<\/p>\n

What Is Yext Used For?<\/h3>\n

Yext\u00a0is a location data management software that automatically syncs your information across 50+ major local directories and search engines.\u00a0Yext\u00a0lets you store, manage, edit, customize, and sync information about your locations across all\u00a0Yext products, including Business Name, Address and Phone Number (NAP).<\/p>\n

What\u2019s the point?<\/p>\n

There are a lot of different directories in use across the Internet. While a majority of searches go through Google, not all of them do. And let’s be honest, every new client counts, so you don\u2019t want to lose one that can\u2019t find your information.<\/p>\n

Normally, you would have to manually go through each and every local business directory in order to make sure that you show up on the first page of Google in local results associated with searches about your industry.<\/p>\n

However, with Yext, you make one update, and all those directories are updated. This is a powerful tool when it comes to Search Engine Optimization (SEO). You need to have consistent information if you expect Google to list you in its search results.<\/p>\n

Yext manages more than 65 local business directories, with major websites including:<\/p>\n