{"id":2074,"date":"2017-08-28T09:29:17","date_gmt":"2017-08-28T15:29:17","guid":{"rendered":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/"},"modified":"2017-08-28T09:29:17","modified_gmt":"2017-08-28T15:29:17","slug":"do-this-on-your-business-website-right-now","status":"publish","type":"post","link":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/","title":{"rendered":"Do This On Your Business Website Right Now"},"content":{"rendered":"

If you don\u2019t use HTTPS on your website, it will now be labeled \u201cNOT SECURE\u201d in Chrome.<\/strong><\/p>\n

\"HTTPS\"<\/p>\n

Even if you haven\u2019t considered using HTTPS (HyperText Transfer Protocol \u201cSecure\u201d) for your business website, you\u2019ve probably seen it before. The history of this security protocol goes back many years to the beginnings of the commercialized Internet \u2013 And it\u2019s about to get a big emphasis, thanks to upcoming changes from Google. If you haven\u2019t thought about transitioning your website to HTTPS, now is an excellent time to start making plans. Here\u2019s why.<\/p>\n

HTTPS: The Security Format Ahead of Its Time<\/strong><\/p>\n

The HTTPS protocol was developed in the mid-1990s thanks to efforts by companies like Netscape and Spyglass (remember them?). The problem was, at that time, the Internet wasn\u2019t very secure, and exchanging data for commercial transactions (payment and contact info) was a risky business. \u00a0As a result, organizations developed SSL (secure sockets layer) security, encryption that could be used to verify their website\u2019s authenticity and protect consumer information.<\/p>\n

This quickly became a go-to security measure for large online retailers, especially once Microsoft officially adopted HTTPS. Rival protocols battled for a few years, but as SSL continued to evolve, global standards took hold. By the 2000s, HTTPS had become the universal way to protect data and assure individuals that a site was secure.<\/p>\n

A Quick History of Google and HTTPS<\/strong><\/p>\n

As the Internet grew in the 2000s, HTTPS slowly expanded beyond commercial sites into other types of websites, including news and service organizations. It moved slowly because internet security was still relatively new. HTTPS was primarily relegated to website data behind logins, or data managed by particularly large organizations.<\/p>\n

Google was surprisingly ambivalent about HTTPS for many years. It even refused to index HTTPS pages\u00a0up through 2013<\/a>.\u00a0 It didn\u2019t see those pages as an appreciable, easily measured part of the Internet. But this soon changed as Google realized the role it played by encouraging internet security through page rankings, and how it assigned value to online content.<\/p>\n

Google algorithm updates focused on improving the quality and safety of the Internet. They added a new algorithm in 2014 designed to factor in secure sites of all kinds. And, for the benefit of users, they started labeling secured sites more prominently in Chrome.<\/p>\n

This new algorithm had one primary purpose: It improved rankings for sites that invested in HTTPS security, in real time. This meant that companies could basically get a ranking boost just by switching to the HTTPS protocol.\u00a0 However, there were difficulties in this approach. For one thing, while Google boosted HTTPS rankings, the company (probably unintentionally) made it difficult to change over to HTTPS with Google Webmaster Tools. Plus, the SEO boost that HTTPS provided was minuscule. This led companies to ask, \u201cWell, why bother?\u201d As a result, Google didn\u2019t see the intended growth of HTTPS sites.<\/p>\n

Google\u2019s Latest HTTPS Change.<\/strong><\/p>\n

Fast-forward to the end of 2016: Data security has become more important than ever as security threats rise at an alarming rate. Today, Google has decided to take its HTTPS encouragement up several notches with a big upcoming change:<\/p>\n

    \n
  1. Companies that adopt HTTPS will be designated as \u201cSECURE\u201d on Chrome browsers.<\/strong><\/li>\n
  2. Companies that don\u2019t use HTTPS will now be labeled \u201cNOT SECURE\u201d when users open the site in Chrome. This will apply to all websites without HTTPS, no matter what other security measures they employ.<\/strong><\/li>\n
  3. This change will go into effect in October 2017 \u2013 a swiftly approaching deadline.<\/strong><\/li>\n<\/ol>\n

    Google didn\u2019t mention whether or not it would add more weight to HTTPS in its ranking algorithm. They\u2019re under no obligation to tell anyone if they\u2019re changing the algorithm, so this move could easily be followed by harsher SEO penalties for HTTP-only sites.<\/p>\n

    What Should You Do About HTTPS?<\/strong><\/p>\n

    Fortunately, Google is good about giving companies advice on what to do to improve their sites. If you\u2019re worried,\u00a0the company breaks down the solution<\/a>\u00a0into two different steps.<\/p>\n

    First:<\/strong>\u00a0Make sure that all forms associated with passwords and credit fields of any kind are provided via the HTTPS protocol. That means the entire page at the top-level must be HTTPS,\u00a0as well as<\/em>\u00a0any iframe inputs. Don\u2019t make the mistake of simply searching for, and converting all your iframes: Google specifically says this won\u2019t work \u2013 you need to make the entire page HTTPS to avoid the \u201cNot Secure\u201d warning.<\/p>\n

    Second:<\/strong>\u00a0The first step is simply a patch to treat immediate symptoms. Your long-term solution should be to convert your entire site, in all its various forms, to HTTPS. The \u201cNot Secure\u201d warning will still show up on other pages without HTTPS. Customers may be less likely to notice it on, say, content-only pages, but it will be there, and you need to get rid of it.<\/p>\n

    Remember, October 2017 is the cutoff date<\/strong>, so it\u2019s important to make the change to HTTPS if you want to prevent the Chrome warning label from showing on your site. If your site is hosted, look at the services and packages provided by your host. Most will offer an upgrade to HTTPS that allows for a quick site conversion. Check to see if you have room in the budget for this upgrade.<\/p>\n

    Kraft Technology Group helps businesses in {city} with security updates and data services. Contact us at {phone} or {email} for this, or other IT issues.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

    If you don\u2019t use HTTPS on your website, it will now be labeled \u201cNOT SECURE\u201d in Chrome. Even if you haven\u2019t considered using HTTPS (HyperText Transfer Protocol \u201cSecure\u201d) for your business website, […]<\/p>\n","protected":false},"author":1,"featured_media":2075,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[17],"tags":[],"class_list":["post-2074","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"yoast_head":"\nDo This On Your Business Website Right Now – KTG<\/title>\n<meta name=\"description\" content=\"Click Here to learn more \ud83c\udf1f Do This On Your Business Website Right Now - Since 1992 - Nashville's Top IT Services Company\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Do This On Your Business Website Right Now\" \/>\n<meta property=\"og:description\" content=\"Click Here to learn more \ud83c\udf1f Do This On Your Business Website Right Now - Since 1992 - Nashville's Top IT Services Company\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/\" \/>\n<meta property=\"og:site_name\" content=\"KTG\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/krafttechgroup\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-08-28T15:29:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.kraftgrp.com\/wp-content\/uploads\/2017\/08\/ThinkstockPhotos-532332442.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"416\" \/>\n\t<meta property=\"og:image:height\" content=\"416\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Brian Gray\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/krafttechgroup\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Brian Gray\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/\"},\"author\":{\"name\":\"Brian Gray\",\"@id\":\"https:\/\/www.kraftgrp.com\/#\/schema\/person\/d64e95076b360a71439fd86beec62c36\"},\"headline\":\"Do This On Your Business Website Right Now\",\"datePublished\":\"2017-08-28T15:29:17+00:00\",\"dateModified\":\"2017-08-28T15:29:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/\"},\"wordCount\":913,\"publisher\":{\"@id\":\"https:\/\/www.kraftgrp.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.kraftgrp.com\/wp-content\/uploads\/2017\/08\/ThinkstockPhotos-532332442.jpg\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/\",\"url\":\"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/\",\"name\":\"Do This On Your Business Website Right Now – KTG\",\"isPartOf\":{\"@id\":\"https:\/\/www.kraftgrp.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.kraftgrp.com\/wp-content\/uploads\/2017\/08\/ThinkstockPhotos-532332442.jpg\",\"datePublished\":\"2017-08-28T15:29:17+00:00\",\"dateModified\":\"2017-08-28T15:29:17+00:00\",\"description\":\"Click Here to learn more \ud83c\udf1f Do This On Your Business Website Right Now - Since 1992 - Nashville's Top IT Services Company\",\"breadcrumb\":{\"@id\":\"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#primaryimage\",\"url\":\"https:\/\/www.kraftgrp.com\/wp-content\/uploads\/2017\/08\/ThinkstockPhotos-532332442.jpg\",\"contentUrl\":\"https:\/\/www.kraftgrp.com\/wp-content\/uploads\/2017\/08\/ThinkstockPhotos-532332442.jpg\",\"width\":416,\"height\":416},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.kraftgrp.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Do This On Your Business Website Right Now\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.kraftgrp.com\/#website\",\"url\":\"https:\/\/www.kraftgrp.com\/\",\"name\":\"KTG\",\"description\":\"Nashville IT Support & IT Services\",\"publisher\":{\"@id\":\"https:\/\/www.kraftgrp.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.kraftgrp.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":[\"Organization\",\"Place\"],\"@id\":\"https:\/\/www.kraftgrp.com\/#organization\",\"name\":\"Kraft Technology Group\",\"url\":\"https:\/\/www.kraftgrp.com\/\",\"logo\":{\"@id\":\"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#local-main-organization-logo\"},\"image\":{\"@id\":\"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#local-main-organization-logo\"},\"address\":{\"@id\":\"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#local-main-place-address\"},\"geo\":{\"@type\":\"GeoCoordinates\",\"latitude\":\"36.1941464\",\"longitude\":\"-86.807833\"},\"telephone\":[\"(615) 600-4411\"],\"openingHoursSpecification\":[{\"@type\":\"OpeningHoursSpecification\",\"dayOfWeek\":[\"Sunday\",\"Saturday\"],\"opens\":\"00:00\",\"closes\":\"00:00\"},{\"@type\":\"OpeningHoursSpecification\",\"dayOfWeek\":[\"Monday\",\"Tuesday\",\"Wednesday\",\"Thursday\",\"Friday\"],\"opens\":\"09:00\",\"closes\":\"17:00\"}],\"email\":\"info@kraftgrp.com\",\"faxNumber\":\"(615) 600-4411\",\"areaServed\":\"Tennessee\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.kraftgrp.com\/#\/schema\/person\/d64e95076b360a71439fd86beec62c36\",\"name\":\"Brian Gray\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.kraftgrp.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/43191bd1c1538b235477a17090600eaf?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/43191bd1c1538b235477a17090600eaf?s=96&d=mm&r=g\",\"caption\":\"Brian Gray\"},\"description\":\"Brian Gray, MCP, is the President at Kraft Technology Group, LLC (KTG), an affiliate of KraftCPAs PLLC. Within his role, Brian is responsible for all aspects of service delivery to our clients. Brian has a decade of experience working for managed service providers. He has worked with clients in a variety of industries, including financial services, accounting, legal, healthcare, manufacturing, and retail.\",\"sameAs\":[\"https:\/\/www.facebook.com\/krafttechgroup\/\",\"https:\/\/www.instagram.com\/kraft.tech.group\/\",\"https:\/\/x.com\/https:\/\/twitter.com\/krafttechgroup\",\"https:\/\/www.youtube.com\/channel\/UCtyhZQ69LpOjdaHg6HxNwQg\/videos\"]},{\"@type\":\"PostalAddress\",\"@id\":\"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#local-main-place-address\",\"streetAddress\":\"555 Great Circle, Road Nashville\",\"addressLocality\":\"Nashville\",\"postalCode\":\"37228\",\"addressRegion\":\"TN\",\"addressCountry\":\"US\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#local-main-organization-logo\",\"url\":\"https:\/\/www.kraftgrp.com\/wp-content\/uploads\/2019\/11\/Nashville-IT-Company.png\",\"contentUrl\":\"https:\/\/www.kraftgrp.com\/wp-content\/uploads\/2019\/11\/Nashville-IT-Company.png\",\"width\":504,\"height\":100,\"caption\":\"Kraft Technology Group\"}]}<\/script>\n<meta name=\"geo.placename\" content=\"Nashville\" \/>\n<meta name=\"geo.position\" content=\"36.1941464;-86.807833\" \/>\n<meta name=\"geo.region\" content=\"United States (US)\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Do This On Your Business Website Right Now – KTG","description":"Click Here to learn more \ud83c\udf1f Do This On Your Business Website Right Now - Since 1992 - Nashville's Top IT Services Company","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/","og_locale":"en_US","og_type":"article","og_title":"Do This On Your Business Website Right Now","og_description":"Click Here to learn more \ud83c\udf1f Do This On Your Business Website Right Now - Since 1992 - Nashville's Top IT Services Company","og_url":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/","og_site_name":"KTG","article_author":"https:\/\/www.facebook.com\/krafttechgroup\/","article_published_time":"2017-08-28T15:29:17+00:00","og_image":[{"width":416,"height":416,"url":"https:\/\/www.kraftgrp.com\/wp-content\/uploads\/2017\/08\/ThinkstockPhotos-532332442.jpg","type":"image\/jpeg"}],"author":"Brian Gray","twitter_card":"summary_large_image","twitter_creator":"@https:\/\/twitter.com\/krafttechgroup","twitter_misc":{"Written by":"Brian Gray","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#article","isPartOf":{"@id":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/"},"author":{"name":"Brian Gray","@id":"https:\/\/www.kraftgrp.com\/#\/schema\/person\/d64e95076b360a71439fd86beec62c36"},"headline":"Do This On Your Business Website Right Now","datePublished":"2017-08-28T15:29:17+00:00","dateModified":"2017-08-28T15:29:17+00:00","mainEntityOfPage":{"@id":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/"},"wordCount":913,"publisher":{"@id":"https:\/\/www.kraftgrp.com\/#organization"},"image":{"@id":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#primaryimage"},"thumbnailUrl":"https:\/\/www.kraftgrp.com\/wp-content\/uploads\/2017\/08\/ThinkstockPhotos-532332442.jpg","articleSection":["Blog"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/","url":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/","name":"Do This On Your Business Website Right Now – KTG","isPartOf":{"@id":"https:\/\/www.kraftgrp.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#primaryimage"},"image":{"@id":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#primaryimage"},"thumbnailUrl":"https:\/\/www.kraftgrp.com\/wp-content\/uploads\/2017\/08\/ThinkstockPhotos-532332442.jpg","datePublished":"2017-08-28T15:29:17+00:00","dateModified":"2017-08-28T15:29:17+00:00","description":"Click Here to learn more \ud83c\udf1f Do This On Your Business Website Right Now - Since 1992 - Nashville's Top IT Services Company","breadcrumb":{"@id":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#primaryimage","url":"https:\/\/www.kraftgrp.com\/wp-content\/uploads\/2017\/08\/ThinkstockPhotos-532332442.jpg","contentUrl":"https:\/\/www.kraftgrp.com\/wp-content\/uploads\/2017\/08\/ThinkstockPhotos-532332442.jpg","width":416,"height":416},{"@type":"BreadcrumbList","@id":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.kraftgrp.com\/"},{"@type":"ListItem","position":2,"name":"Do This On Your Business Website Right Now"}]},{"@type":"WebSite","@id":"https:\/\/www.kraftgrp.com\/#website","url":"https:\/\/www.kraftgrp.com\/","name":"KTG","description":"Nashville IT Support & IT Services","publisher":{"@id":"https:\/\/www.kraftgrp.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.kraftgrp.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":["Organization","Place"],"@id":"https:\/\/www.kraftgrp.com\/#organization","name":"Kraft Technology Group","url":"https:\/\/www.kraftgrp.com\/","logo":{"@id":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#local-main-organization-logo"},"image":{"@id":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#local-main-organization-logo"},"address":{"@id":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#local-main-place-address"},"geo":{"@type":"GeoCoordinates","latitude":"36.1941464","longitude":"-86.807833"},"telephone":["(615) 600-4411"],"openingHoursSpecification":[{"@type":"OpeningHoursSpecification","dayOfWeek":["Sunday","Saturday"],"opens":"00:00","closes":"00:00"},{"@type":"OpeningHoursSpecification","dayOfWeek":["Monday","Tuesday","Wednesday","Thursday","Friday"],"opens":"09:00","closes":"17:00"}],"email":"info@kraftgrp.com","faxNumber":"(615) 600-4411","areaServed":"Tennessee"},{"@type":"Person","@id":"https:\/\/www.kraftgrp.com\/#\/schema\/person\/d64e95076b360a71439fd86beec62c36","name":"Brian Gray","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.kraftgrp.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/43191bd1c1538b235477a17090600eaf?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/43191bd1c1538b235477a17090600eaf?s=96&d=mm&r=g","caption":"Brian Gray"},"description":"Brian Gray, MCP, is the President at Kraft Technology Group, LLC (KTG), an affiliate of KraftCPAs PLLC. Within his role, Brian is responsible for all aspects of service delivery to our clients. Brian has a decade of experience working for managed service providers. He has worked with clients in a variety of industries, including financial services, accounting, legal, healthcare, manufacturing, and retail.","sameAs":["https:\/\/www.facebook.com\/krafttechgroup\/","https:\/\/www.instagram.com\/kraft.tech.group\/","https:\/\/x.com\/https:\/\/twitter.com\/krafttechgroup","https:\/\/www.youtube.com\/channel\/UCtyhZQ69LpOjdaHg6HxNwQg\/videos"]},{"@type":"PostalAddress","@id":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#local-main-place-address","streetAddress":"555 Great Circle, Road Nashville","addressLocality":"Nashville","postalCode":"37228","addressRegion":"TN","addressCountry":"US"},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.kraftgrp.com\/do-this-on-your-business-website-right-now\/#local-main-organization-logo","url":"https:\/\/www.kraftgrp.com\/wp-content\/uploads\/2019\/11\/Nashville-IT-Company.png","contentUrl":"https:\/\/www.kraftgrp.com\/wp-content\/uploads\/2019\/11\/Nashville-IT-Company.png","width":504,"height":100,"caption":"Kraft Technology Group"}]},"geo.placename":"Nashville","geo.position":{"lat":"36.1941464","long":"-86.807833"},"geo.region":"United States (US)"},"_links":{"self":[{"href":"https:\/\/www.kraftgrp.com\/wp-json\/wp\/v2\/posts\/2074","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kraftgrp.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kraftgrp.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kraftgrp.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kraftgrp.com\/wp-json\/wp\/v2\/comments?post=2074"}],"version-history":[{"count":0,"href":"https:\/\/www.kraftgrp.com\/wp-json\/wp\/v2\/posts\/2074\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kraftgrp.com\/wp-json\/wp\/v2\/media\/2075"}],"wp:attachment":[{"href":"https:\/\/www.kraftgrp.com\/wp-json\/wp\/v2\/media?parent=2074"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kraftgrp.com\/wp-json\/wp\/v2\/categories?post=2074"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kraftgrp.com\/wp-json\/wp\/v2\/tags?post=2074"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}